Headwall Partners — Web Design Case Study
An investment banking site built to demonstrate sector focus and deal experience fast, since most visitors already know who referred them.
The transaction history section anchors the page: 150+ completed transactions organized by role (buy-side, sell-side, financial advisor), each with the counterparty logo visible.
What This Project Involved
Design and structural decisions behind the investment banking site.
Transaction history grid
150+ deals displayed with counterparty logos and advisory role, the core credibility asset for this business.
Sector-specific positioning
Copy and imagery built around the steel, metals, and mining focus, not generic finance boilerplate.
Leadership team presentation
Named partners with photos, matching how relationship-driven M&A actually gets referred.
Need Something Like This?
If you're in a similarly trust-sensitive or conversion-critical category and need a site built around how customers actually decide, get in touch.