Alexander Kropivnitski

Fractional CMO Agency in New York

A Fractional CMO provides senior marketing leadership on a part-time basis, filling the gap between needing executive-level strategy and being able to justify a full-time CMO salary.

I work with a small number of companies at a time so each one gets real strategic attention, not a templated playbook.

Roughly six hours behind Paris, so the practical overlap is Paris early-to-mid afternoon meeting New York morning, calls get scheduled in that window.

The US has no single federal privacy law equivalent to GDPR, regulation runs state by state, which changes how a martech or tracking scope gets framed compared to an EU-based client.

What's Included

Fractional CMO engagements for New York-based teams.

Marketing strategy and roadmap

A plan tied to revenue targets, not just brand awareness.

Team and agency management

Hands-on oversight of the people and vendors already in place.

Budget allocation

Deciding where marketing dollars actually move the needle.

Board and leadership reporting

Metrics leadership can act on, not vanity dashboards.

Common Questions

New York runs about six hours behind Paris. Calls work best scheduled for early-to-mid afternoon Paris time, which lands in the New York morning, still a normal business hour on both ends, just not an all-day overlap.

An individual consultant, which means direct access to the person doing the work, not an account manager relaying it.

A short discovery call to scope the work, followed by a proposal with clear deliverables and pricing before anything starts.

Not for async work, most deliverables (audits, content, technical fixes) don't need real-time collaboration. Live calls get scheduled in the overlap window, early-to-mid afternoon Paris time.

Let's Talk

If you're in New York and need fractional cmo that's directly accountable to you, get in touch.

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