Alexander Kropivnitski

Fractional CMO for Professional Services Firms

A Fractional CMO provides senior marketing leadership on a part-time basis, filling the gap between needing executive-level strategy and being able to justify a full-time CMO salary.

I work with a small number of companies at a time so each one gets real strategic attention, not a templated playbook.

Legal, real estate, and consulting firms are searched by name and by need. Winning both means structured local presence plus content that actually answers the underlying question.

What's Included

Fractional CMO work scoped specifically for professional services firms.

Marketing strategy and roadmap

A plan tied to revenue targets, not just brand awareness.

Team and agency management

Hands-on oversight of the people and vendors already in place.

Budget allocation

Deciding where marketing dollars actually move the needle.

Board and leadership reporting

Metrics leadership can act on, not vanity dashboards.

Common Questions

I bring general fractional cmo expertise to this vertical, applying the same evidence-based process used across every engagement, semantic research, competitive analysis, and validation before anything ships.

Project-based or retainer, depending on scope. Get in touch with what you need and I'll give you a straight answer, not a sales call.

Technical fixes and quick wins often show impact within 4-8 weeks. Content and authority-building strategies typically take 3-6 months to compound into meaningful growth.

Let's Talk

If you run a professional services firm business and need fractional cmo that's actually accountable to results, get in touch.

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