Alexander Kropivnitski

Performance Marketing Agency in New York

I build paid media programs that move business metrics. Not vanity numbers. Real revenue.

I have managed $150M+ in ad spend across 25+ countries in EMEA, USA, and APAC, generating $350M+ in gross market value at a consistent 400% ROAS.

Roughly six hours behind Paris, so the practical overlap is Paris early-to-mid afternoon meeting New York morning, calls get scheduled in that window.

The US has no single federal privacy law equivalent to GDPR, regulation runs state by state, which changes how a martech or tracking scope gets framed compared to an EU-based client.

What's Included

Performance Marketing engagements for New York-based teams.

Full-funnel paid media strategy

Google, Meta, and programmatic channels aligned to real revenue targets.

Attribution and measurement setup

Tracking that survives iOS privacy changes and cookie deprecation.

Creative and offer testing

Structured experimentation, not one-off campaign launches.

Budget pacing and ROAS management

Spend discipline built from managing eight-figure budgets.

Common Questions

New York runs about six hours behind Paris. Calls work best scheduled for early-to-mid afternoon Paris time, which lands in the New York morning, still a normal business hour on both ends, just not an all-day overlap.

An individual consultant, which means direct access to the person doing the work, not an account manager relaying it.

A short discovery call to scope the work, followed by a proposal with clear deliverables and pricing before anything starts.

Not for async work, most deliverables (audits, content, technical fixes) don't need real-time collaboration. Live calls get scheduled in the overlap window, early-to-mid afternoon Paris time.

Let's Talk

If you're in New York and need performance marketing that's directly accountable to you, get in touch.

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