Alexander Kropivnitski

Marketing Technology for Ecommerce & DTC Brands

I design and implement marketing technology ecosystems that connect data, automate workflows, and enable smarter decision-making.

From tag management to data warehousing, I build the infrastructure that powers modern marketing teams.

Ecommerce SEO and performance marketing compound together, product page structure and technical SEO determine how efficiently paid spend converts.

What's Included

Marketing Technology work scoped specifically for ecommerce & dtc brands.

Tag management and tracking

Server-side and client-side tagging that stays accurate as platforms change.

CRM and marketing automation

Systems that route leads correctly instead of leaking them.

Data warehousing and reporting

A single source of truth marketing and leadership both trust.

Martech stack audit

Cutting redundant tools and fixing integrations that silently break.

Common Questions

I bring general marketing technology expertise to this vertical, applying the same evidence-based process used across every engagement, semantic research, competitive analysis, and validation before anything ships.

Project-based or retainer, depending on scope. Get in touch with what you need and I'll give you a straight answer, not a sales call.

Technical fixes and quick wins often show impact within 4-8 weeks. Content and authority-building strategies typically take 3-6 months to compound into meaningful growth.

Let's Talk

If you run a ecommerce & dtc brand business and need marketing technology that's actually accountable to results, get in touch.

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